SEO – Search Engine Optimisation
What is SEO?
SEO stands for search engine optimisation, and it’s all about getting more quality, organic, unpaid traffic to your website. To get more traffic, SEO optimisation techniques and strategies are used to help improve the visibility of a website in the search engine results pages (SERPs), on sites like Google. Generally, appearing higher in the SERPs will result in more traffic, which can increase the likelihood of conversions.
SEO covers lots of different areas, from the words on a webpage and the usability of a site to the links a website receives from other sites on the internet. Search engines drive a huge percentage of the total traffic a website receives – so if you’re not appearing on search engines, or they can’t find you, then you’re going to be missing out.
Why should SEO matter to you?
SEO is a long-term investment, but quality and volume of traffic is known to increase hugely with a position increase in the SERPs, so it’s well worth the effort. Plus, we’ll do all the hard work for you.
If traffic is important to you, which it should be, then SEO is the key. SEO can also allow you to target people who are already interested in what you have to offer, which means that you can provide the solution to their problem. Another great thing about SEO? You can measure its success, make changes if things aren’t working and do more of the things that are.
Using SEO best practices is also key to site migrations and redesigns. After all, if your website has got a great reputation then you don’t want to start from scratch again once you transfer. This is why we include basic SEO with all of our projects, to ensure that your site doesn’t lose any of the value and trust it gained before you moved to your shiny new one.
How can webmonkeystudio help?
We’re SEO experts, which means that we’re the perfect people to help you make sure that your website is as visible as possible. After all, as we’ve mentioned, what’s the point in doing tons of great work on your website if no one finds it?
We can help improve the visibility of your website when it comes to search engine results, as well as setting you up with the keywords to use to target the audience that’s right for you. We think that SEO is important for any website, which is why we offer basic SEO as part of all of our web design projects, to help potential customers find your site. However, it’s an ongoing process, which is why we can also provide advanced SEO services if you want to take your efforts to the next level.
Want to know more about our SEO services? We thought you might. Get in touch to find out how we can help you get your website out there.